Our new dedicated HURST Corporate Finance website is live!
We are excited to announce the launch of a dedicated HURST Corporate Finance website, highlighting our proposition as a boutique offering to owner-managed businesses and entrepreneurs, with the strapline ‘Your Future. Our Focus’.
The new site explains our corporate finance team’s mission as ‘path makers’ – to guide, protect and inspire clients through the transactions that will help them to realise their life’s work.
Our eight-strong team of M&A experts, led by partner Nigel Barratt and supported by over 100 HURST colleagues in our business services, tax and digital teams, focus on advising on acquisitions, sales, debt funding and private equity investments with transaction values of £5m-£30m.
A number of our recent deals feature on the website, along with case studies and news from across the wider firm.
Nigel says: “Buying or selling a business can be one of life’s most difficult yet defining moments for any owner or entrepreneur.
“The key to deal success is a corporate finance team that is trusted and will guide business owners through the maze of M&A to create a successful path to the future. That is the message reflected in our new, dedicated corporate finance website.”
The new website was developed by creative agency Fluid Ideas, with whom we have worked for a number of years on various projects.
Explaining the thinking behind the website’s look, feel and messaging, Ed Bowler, joint managing director of Fluid, says: “The goal was to combine the feeling and spirit of an independent corporate finance boutique with the resource and wider expertise of HURST, one of the north west’s leading independent accountancy and advisory firms.
“The corporate finance team is very much focused on supporting owner-managed businesses, often on the sell side.
“This tends to be the decision of a lifetime for business owners, so a truly unique concoction of emotional intelligence and expert guidance is required to lead people towards the result they want and need, for themselves, their business, their families and their colleagues. HURST Corporate Finance is brilliant at this balance.
“Guiding people on this journey is an important sentiment in the brand, along with the message that HURST Corporate Finance takes a truly partnership approach.
“At the heart of the brand are four promises that define the entire ethos of HURST Corporate Finance, infusing their commitment to clients and encapsulating the passions of the team.
“The promises are to advise courageously, invest emotionally, commit totally and deliver successfully.
“Notably, I’ve worked with a lot of clients over the years who are scared to death of the word ‘promise’ in case they can’t live up to those promises.
“HURST Corporate Finance embraced it from day one. Those promises are not a marketing message, they’re an indelible imprint on what makes HURST successful.
“As with HURST, people are at the heart of the brand, and we’ve selected a unique colour palette that complements the HURST halo brand, achieving that balance between cohesion and autonomy.”
Visit our new Corporate Finance website here.